We have recently made some amazing improvements to our product line. We have added chemical peels, new packaging options, and a customized technical manual for staff product knowledge. We are also now providing branded marketing collateral in PDF format, enabling you to download and save customized materials.

New Platinum and Golden
Packaging

WEBSITE RE-LAUNCH

We have re-designed our website to better serve our clients, both current and future. Visit www.globalbeauty.net to see our new packaging, learn about our new Masks and Peels and order a Sample Kit online.

PRODUCT SPOTLIGHT - FEBRUARY SPECIAL

Intensive Hand & Body Lotion: Great for Dry Skin

Our Intensive Hand & Body Lotion helps heal dry, rough, or cracked skin on the hands and feet. This advanced formula contains a combination of Urea, Lactic Acid and plant lipids that will soften, smooth and provide moisture to the skin. It contains Benzalkonium Chloride, a rapidly acting disinfectant, active against both gram negative and gram-positive bacteria and certain viruses, fungi, yeasts, and protozoa.   

 Call for Details.

SKINCARE FOCUS

Some of you know that I also own Control Corrective Skincare Inc. and feel passionate about manufacturing high performance products that get results. As a former salon owner, I was concerned with bringing in new customers, but I was far more concerned with Retention and Return On Investment (ROI). Retention and Return on Investment are two critical areas that you must analyze. If you are good in sales, you can sell anything one time, but will the customer return for more?

Three years into salon ownership (around 1989), I had two busy estheticians quit to start their own skincare practice, and proceed to contact all our facial customers, offering them free facial services on all the series' we had pre-sold. While I understood that a few of their very close customers might go with them, I had no idea they would contact everyone. As expected, those first few months after their leaving was slow. By around month six, a large percentage of the clients that tried them, came back to us. However, had it not been for our product retail sales, we could have been out of business! Even the clients that went to them for facials for the first few months, still came into our spa to pick up their products. Fortunately, the story had a happy ending.

I strongly believe in branded product and private label. Everyone’s business has different needs. Branded products can bring people in the door, and Private Label gives you “brand equity”. Both are important for sustained business growth and helping to shape your unique business personality.To retain customers you must exceed their expectations in services and also in product quality and selection. To increase your ROI, you need a client to return to purchase the products more than once.

The above story illustrates how vulnerable we can be as salon owners, and how high quality products, whether branded or private label, must offer something special so that your clients come back to purchase more.

SEE US IN LAS VEGAS ! !

We will be exhibiting at the IECSC Las Vegas Show, June 28-30.  Come test more of the line, meet our sales team and let us help you continue to develop branding concepts to set you apart from your competition. 

Our booth # is 1865. We are scheduling client appointments for the show. Please let us know if you would like to schedule a specific time to meet and discuss getting started with your own private label skin care products.